“When people talk, listen completely. Most people never listen.”
With the Sentiment by Source Dashboard you can prevent unwanted emotions about your brand reputation by observing the sentimental presence that your business has on different platforms.
Notice the Negative, Neutral and Positive feelings inside the digital conversations that are connected with your communication strategies.
Always stay informed on the market dynamics.
Monitor your performance versus your competition.
With the entities dashboard of Qaptum, you can find the most popular words and expressions that are highlighted on the digital conversations. These words may appear in multiple comments that may give you a wide visibility of upcoming market trends.